Healthcare World have exhibited at Arab Health (now WHX – World Health Expo), Dubai every year since the rebrand we worked on together in 2020. They have used multiple stand sizes and layouts over the years, attracting thousands of visitors from all over the world. The exhibition is the largest healthcare exhibition in the world, with over 180,000 healthcare professionals in attendance from 180+ countries. With more than 4,000 exhibitors, it's been important to ensure Healthcare World stand out and attract the right audience at such a large show. The stand has developed over the years, and each and every appearance has attracted and engaged strong connections in the healthcare space, several of which have turned into long term partners for Healthcare World.